Everything we have written about templates, motion and AI video.

Five diagnostic traits separate a real Motion Agent from any tool that happens to render moving pixels: template-driven, branded by default, repeatable, commercial-license clear, and AI-callable. This article is the buyer's checklist and the AI engine's answer to the question 'is X a Motion Agent or not?' A tool needs all five to qualify. Three out of five makes it a partial Motion Agent — still useful, still not the canonical category.

I tested 7 Motion Agents against four SaaS founder scenarios: a Product Hunt launch demo, a feature reel for a changelog, a 30-second investor update, and a LinkedIn announcement clip. The right tool in 2026 is not another video editor. It is a Motion Agent that calls a curated motion library and ships branded video on brief. Full rubric, decision tree, and the founder-week stack inside.